ABOUT

Whimsicle is a gourmet fruit pop business dedicated to produce refreshing, unique, and most importantly, delicious products. These pops are made from fresh organic fruits, vegetables, and other natural ingredients. Some major benefits of Whimsicles are gluten-free, vegan (non-dairy flavors), and they will never contain any refined sugar or high fructose corn syrup. Whimsicles are a healthy alternative treat for people of all ages to enjoy!

The difference between Whimsicle and any other gourmet pop business is our ability to design customizable popsicles in order to fit the desires of the consumer. The pops allow for one to see the actual fruit inside and are available in a wide range of shapes and sizes. The fruit pops are appealing to the eye but also gratifying to the taste buds. Whimsicles are available for special occasions; from baby showers, birthday parties, and weddings to corporate events and social gatherings, Whimsicle’s are appropriate for any occasion. Please allow our pops to not only be an eye catcher, but also the center of conversation at your next event.

OUR MISSION

To create healthy alternative treats that can be customized specifically to the consumer's needs.

OUR VISION

The Whimsicle Team is aware of the national childhood obesity epidemic and the significant health problems, psychological, and social issues that can be triggered by childhood obesity. Some of these issues include low self-esteem, depression, bullying, social anxiety, and suicide which are very prevalent in overweight children. In response to this issue, it is our mission to ultimately change the perception of the popsicle and to strive for a healthy-eating movement; in an innovative way that the world can enjoy. By incorporating fruit pops, fashion, art, and music, the Whimsicle movement looks forward to promoting a unique and healthy lifestyle across the globe.

THE TEAM

Salim Weldon a Philadelphia native is the co owner and marketing director of Whimsicle fruit pops. In this role, he strategically incorporates fruit pops, music, fashion, and art. Ultimately, promoting and creating a healthier lifestyle across the globe. Salim received his bachelor in Business Administration from Bloomsburg University. Over the past several years with the rise in gun violence, COVID 19 and untreated mental health, our youth in the City of Philadelphia has had the biggest impact. Salim used this as an opportunity to use his platform to address these issues thru trauma informed hands on activities within the school and community.

Tonae Simon is a registered nurse and founder/co-owner of Whimsicle Gourmet Fruit Pops. Whimsicle was born when Tonae wanted to create a unique and healthy treat for her children. She decided to make an all-time kid favorite, popsicles, but with a twist. The pops are made with whole fruit, that can actually be seen inside it. The look and taste of the pops were amazing. Tonae teamed up with Salim Weldon to introduce and impact the world with Whimsicles.

COMPANY MILESTONES

The Beginning
Salim Weldon & Tonae Simon decided to make Whimsicle Gourmet Fruit Pops combat the sugary products that most children face in the community. Creating a healthy alternative to what is available in stores, at fairs and festivals, and children’s events are highly important. The word of mouth for the product quickly spread!

The Start of Brand Collaborations Rock n Sole (Grand Opening produced over 2,000 Whimsicles for on-site Activation)

We collaborated with the Sean Carter Foundation for Made in America produced and distributed over 4,000 Whimsicles with on-site branded freezers.

We were invited back to celebrate the 1st year Anniversary for Rock n Sole (Pictured Emory jones) (Producing and Distributing 2,000 Whimsicles)

Partnered with Budweiser for Made in America produced 12,000 Whimsicles (branded Stick & packaging)

On-site distribution with co-branded freezers Jahri Evans Foundation (NFL All Pro Offensive Linemen) where we produced and distributed 10,000 Whimscle for the 2-day football camp.

Partnered with Overbrook Production Company (Will Smith) for the Mother's Day Brunch with over 2,500 Whimsicles. Each attendee had a chance to enjoy our refreshing treats

Produced 2,000 Whimsicles for NYFW Designer Shateria Moragne of Front Row (Models walked the runway with Pops in hand)

Made in America/Budweiser 20,000 Whimsicles with branded packaging & Sticks* produced/distributed with mobile freezer (Whimsicle BIke) & Co-branded Stationary freezers (Photo of Headlining Artist Lil Uzi enjoying Whimsicle)

Indigo Bike Launch (Philadelphia Market) 1,500 Whimsicles produced & distributed

Produced and Distributed 2,000 Whimsicles for 2016 Hilary Clinton "I'm With Her" Campaign.

Brooklyn Nets/Rondea Hollies-Jefferson (Chap Foundation) Spelling Bee produced/distributed 2,000 Whimsicles

RocNation Celebrity Softball Tournament Featuring Monae Davis produced/distributed 2,500 Whimsicles

Spotify/DNC (Democratic National Convention) Our America Event sponsored 2,000 Whimsicles to be distributed

Epic Records (DJ Khaled We the Best Pop-up/Album Release) Soho, NYC 2,000 Whimsicles produced and distributed)

Adidas/Shoecity 4 city tour (Baltimore, Philly, NYC, DC) on-site activation branded Whimsicle sticks* produced and distributed

10,000Reebok/Jimmy Jazz Teyana Taylor Sneaker Launch 1,000 Whimsicles distributed

Steven Johnson (NFL Linebacker) Football Camp 2,000 Whimsicles with branded sticks Adidas Managers Meeting-Juice Rodriguez (NYC Headquarters)

Onsite distribution 2,000 Whimsicles Ursula Stephen (Rhianna Hairstylist) Birthday Event Beauty and The Brand (NYC) produced/distributed

2,000 mobile freezers on-site Baltimore Ravens practice facility custom on-site Whimsicle freezer (Pre-ordered 5,000 for replenishment)

Philadelphia 76ers Summer Shore Tour produced/distributed 1,500 Whimsicles to season ticket holders (branded sticks*)

Made in America/Budweiser 20,000 Whimisicles produced/Distributed (branded sticks/packaging)

Mitchell & Ness In-store activation produced/distributed 1,000 Whimsicles

Adidas Installation (NC) Produced/Distributed 5,000 Whimsicles (traveled with pops on dry ice)

Jalen Strong (Cleveland Browns) Football Camp Produced/Distributed 2,000 Whimsicles

NBPA Grand Opening Practice Facility- produced/distributed 1,000 Whimsicles

Cult Classic Magazine - 1,000 Whimsicles Produced/Packaged and shipped (Dry Iced) to LAJBG Smith (Financial Firm) purchases 2,000 annually as well as on-site activation for employee appreciation

2,500 (Branded Sticks) Danny Rumph Tournament (Philly) Produced/Distributed 1,500 Whimsicles (branded sticks* & mobile freezer)

Century 21 Trunk Show event Produced/Distributed 3,000 Whimsicles (branded sticks* & mobile freezer)

3 Footlocker events simultaneously happening in NYC (3,000 total) distributed 1,000 each event with mobile freezer (branded sticks* created hashtags for each location ex. #FootlockerNYC)

NIke/Footlocker Philly (Air Max Day) produced/distributed 2,000 Whimsicles (branded sticks*)

New Balance (Philly) produced/distributed 2,000 Whimsicles (branded sticks*)

Mike Kyser- Atlantic Music Exec (Private Party) produced/distributed 2,500 Whimsicles (branded sticks*)

F.O.E Foundation (Morris Twins NBA Players) produced/distributed 3,000 Whimsicles (branded sticks*)

Concepts Sneaker/Apparel Boston- produced/distributed 2,000 Whimsicles (branded sticks*)

City of Philadelphia (Curtis Jones State Rep) Community day produced/distributed 2,000 Whimsicles